Global Business Management: Strategies for International Success

Authors

  • Dr. Fatima Shah Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST), Islamabad, Pakistan Author

Keywords:

Market entry strategies, Strategic planning, Globalization, International expansion,, Global business management,

Abstract

In today's interconnected global economy, businesses face unprecedented opportunities and challenges as they expand beyond domestic borders. "Global Business Management: Strategies for International Success" delves into the intricate realm of global business management, offering a comprehensive analysis of key strategies essential for thriving in international markets. Through synthesizing existing literature and incorporating practical examples, this article explores the significance of cultural intelligence, strategic planning, and market entry strategies in achieving sustainable success on the global stage. By providing actionable insights and recommendations, this paper aims to equip organizations with the knowledge and tools necessary to navigate the complexities of global business and capitalize on emerging opportunities.

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Published

2024-05-15

Issue

Section

Articles